Is God’s Love conditional or unconditional?

Is God’s Love conditional or unconditional?

The existence of hell seems to indicate quite clearly that God hates some of us and that that hate negates unconditional love by setting a condition that if we do not do exactly as commanded, that love is withdrawn.

Even if there is no hell, any king of eternal punishment goes against unconditional love.

Some think that when we sin, we sin against God as well as the victim here on earth. Unconditional love should always forgive regardless of the sin as far as God would be concerned.

Conditional love would say that the sinner must repent.

The problem is the unrepentant sinner.
When meeting God for judgment, if the sinner cannot see why he should repent or if he feels that whatever issue at hand is not a sin, does God’s unconditional love apply or is it cast aside somehow so that God can have the option of punishment?

This may never happen as God is said to have omnipotent persuasive powers but of this I am not sure and you may want to correct me on this because God, it seems, could not convince Satan to do His bidding.

Is God’s love then unconditional and no hell is required because we are all forgiven thanks to that love?

Or

Is God’s love conditional and there is a hell for those who do not do as commanded and repent?

Regards
DL