Hel is the Goddess of the Dead, She is the Ruler of the Underworld. She watches over the spirits of the dead, especially mothers and children who die in childbirth. Good souls reincarnate. Evil souls are sentenced to a frozen death. Afterall, she was a Norse Goddess and the Norse dread the cold.

[link to www.google.com]

silly Christians don't even know that they are practicing bastardized, demonized, and twisted paganism.