because you don't really sell your soul to the devil (good evil - god devil. how creative ), basically what happens is you start knowing yourself truly despite what the system tells you, you find your own unique uncertified talents (in other words, you simply know, you don't need a paper to tell you that you know, like a certificate)... so you find your unique talents, fueled by passion and love. What happens then? You kind of "hack" the system this way and it starts giving you as much as it cans so that you don't open your mouth to tell people how it happened. Anyone who really knows himself/herself, with no external limitations, will find an infalible fountain of talent in some area, which is very hard to certify but it's clearly undeniable.
Then the system instead of "letting" you free it will give you many many distractions in its own limited creation (money, fame, etc).