I believe this is an expansion of what I consider to be a bad policy implemented at the beginning of this year.

"Impact-based Warnings"

A policy that intentionally uses more graphic and frightening language to get the attention of the masses.

10 years ago, they would have said, "damaging winds", now it's "deadly winds", and in 10 more years they will probably say, "face-shredding winds".

I call it, "Contributing to the stupidity of a nation".