Where did this baguette come from???

I did a search for "baguette" and didn't see this already and I know search may or may not be a little screwy for new threads, but I didn't see anything on this already...

This guy does a few magic tricks, but a friend pointed me to about 4m30s where he makes a baguette appear seamingly from thin air...

How is this done? Skip to 4m and watch for 60 seconds.


I see a few possibilities:
1 - Magic trick of deception and redirection (in his coat!)
2 - Magick (through a portal!)
3 - Camera tricks/complete setup (CGI)