First they came for the smokers
Then the fatties
Then the drinkers
Then the risky behavior sexual activities that included multiple partners
Then the one's who participated in sports
Then the ones who didn't eat from the recomemded daily food diet

Then they realized all the healthy people lived longer and they were spending way too much money on them to be looked after in nursing homes.

So, then, they gave incentives for people to eat more and ran commercials on how smoking is good for you, etc...and all the really healthy people had to pay more or be denied.