Malasia Airlines scrubs its ULTIMATE BUCKET LIST contest. You can't make this stuff up.

[link to www.washingtonpost.com]
For any other airline, having a “bucket list” contest might be a harmless gimmick to encourage customers to use its services. But for Malaysia Airlines....

...Beginning this week, the embattled airline reportedly asked people in Australia and New Zealand to enter the “My Ultimate Bucket List Contest” by purchasing a plane ticket with the airline and writing a 500-word response to this prompt:
“What and where would you like to tick off on your bucket list, and explain why?”

The prize: a free ticket to Malaysia or a 16 GB iPad.