Why is nearly every commercial now interracial? | |
First time poster User ID: 76943588 United States 09/29/2019 03:10 PM Report Abusive Post Report Copyright Violation | 1) Mixed race couples are the fastest growing demographic group. Not just black and white, but also white/Asian, white/Hispanic. It's about $$$, and moving the merchandise. It's direct targeted appeal to them from advertiser. 2) It's also a defensive move on the part of the advertister against the twitter outrage mobs. If you did white/white or black/black (or all white) they'd come after you for tokenism, or racism. (Such is life today. Some preening idiot is always going to find something to get outraged about) So you eliminate one source of potential outrage by mixing things up. And, you save production/talent money: A black/white couple (one black actor, one white actor) saves you money in talent costs. You cover the bases with a mixed race couple, and keep your talent costs down, while avoiding the outrage crowd. No product manager wants the call from his/her boss about the Twitter mob. This is how you avoid it, and look virtuous doing it. But ultimately, it's all about $$$$$. |
Anonymous Coward User ID: 77527369 United States 09/29/2019 03:10 PM Report Abusive Post Report Copyright Violation | Something just doesn't add up. Unless intelligence really isn't all it is made out to be. Quoting: Anonymous Coward 71594995 That's because you're not understanding the nature of liberal compulsions, of leftwing biases, of lazy-ass, masturbatory virtue signalling. For example, Albert Einstein was of the left. Although he was a genius in the areas of math and science, he was a fool and even a mental defect when it came to human nature. If he were alive today, he'd probably have attended "I'm With Her" rallies and had "Hope and Change" banners hanging on the walls of his home. . einstein was a plagiarist fraud who hoped the chinese would enslave europe you are some pop culture A vs B culture moron boom baby |
Anonymous Coward User ID: 76863067 United States 09/29/2019 03:10 PM Report Abusive Post Report Copyright Violation | |
Dr.TwoBall User ID: 76173087 United States 09/29/2019 03:10 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 77527369 United States 09/29/2019 03:12 PM Report Abusive Post Report Copyright Violation | I'm an ad guy. I make TV commercials in NYC. You're right, you're seeing a lot of this. There are two reasons for it: Quoting: First time poster 76943588 1) Mixed race couples are the fastest growing demographic group. Not just black and white, but also white/Asian, white/Hispanic. It's about $$$, and moving the merchandise. It's direct targeted appeal to them from advertiser. 2) It's also a defensive move on the part of the advertister against the twitter outrage mobs. If you did white/white or black/black (or all white) they'd come after you for tokenism, or racism. (Such is life today. Some preening idiot is always going to find something to get outraged about) So you eliminate one source of potential outrage by mixing things up. And, you save production/talent money: A black/white couple (one black actor, one white actor) saves you money in talent costs. You cover the bases with a mixed race couple, and keep your talent costs down, while avoiding the outrage crowd. No product manager wants the call from his/her boss about the Twitter mob. This is how you avoid it, and look virtuous doing it. But ultimately, it's all about $$$$$. how many Js where you work? are you one? white women and black males are never couples so your first premise is a lie |
Anonymous Coward User ID: 77527369 United States 09/29/2019 03:12 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 77927427 United States 09/29/2019 03:13 PM Report Abusive Post Report Copyright Violation | WTF is going on? Quoting: Anonymous Coward 74285733 There have been black dude/white chick commercials for several years now but in the past several months it seems that every fucking commercial has a black with a white spouse. I even saw one for senior citizens advertising hearing aids! I saw one where the black and white had an Asian kid. Wtf is up with that? Its getting ridiculous now. wow. amazing narrowmindedness. |
Anonymous Coward User ID: 75307116 United States 09/29/2019 03:13 PM Report Abusive Post Report Copyright Violation | |
Loup Garou User ID: 31702506 United States 09/29/2019 03:13 PM Report Abusive Post Report Copyright Violation | Utopia from the Greek words meaning “No Place”, because no ideal society actually exists! In any society work must be done, who is going to do the work? The Utopians? I think not. The farming, mining, forging, manufacturing, building, cleaning, preparing, everything that does not involve Luxury and Ease will be done by the NON-Utopians, meaning you and me. TPTB achieve this by the vote of the people, or the useful fools as TPTB see us as being. Just because YOU don’t believe in the Rougarou; or the Loup Garou, don’t make you safe; No ! The Constitution is a blend of 'moral certitude' -- which is one of the reasons that criminals are determined to be rid of it and We the People must be even more determined to defend it. "If there must be trouble, let it be in my day, that my child may have peace." - Thomas Paine The only thing the Illuminati fears is an independent person who can live, eat, sleep, stay warm and defend themselves separate from Federal help. Pray that the Lord gives us more time! The End is near and time is short! A fool takes no pleasure in understanding, but only in expressing his opinion. ~Proverbs 18:2 For those who understand, no explanation is needed. For those who do not understand, no explanation is possible "A candle loses nothing by lighting another candle" - James Keller Checkd, Keked, and Rekt! #Kids2 |
oniongrass User ID: 77610284 United States 09/29/2019 03:14 PM Report Abusive Post Report Copyright Violation | WTF is going on? Quoting: Anonymous Coward 74285733 There have been black dude/white chick commercials for several years now but in the past several months it seems that every fucking commercial has a black with a white spouse. I even saw one for senior citizens advertising hearing aids! I saw one where the black and white had an Asian kid. Wtf is up with that? Its getting ridiculous now. I have to admit that since I never watch the channels that have commercials (mostly CSPAN-2 if anything) I didn't even know this was happening. I recommend leaving those channels. . DON'T VAX, PROPHYLAX! ____________ There is no anger in Me: If one offers Me thorns and thistles, I will march to battle against him, And set all of them on fire. But if he holds fast to My refuge, He makes Me his friend; He makes Me his friend. (Isaiah 27:4-5) |
Anonymous Coward User ID: 77927427 United States 09/29/2019 03:15 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 53399920 United States 09/29/2019 03:15 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 71594995 United States 09/29/2019 03:17 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 77527369 United States 09/29/2019 03:18 PM Report Abusive Post Report Copyright Violation | |
oniongrass User ID: 77610284 United States 09/29/2019 03:19 PM Report Abusive Post Report Copyright Violation | I'm an ad guy. I make TV commercials in NYC. You're right, you're seeing a lot of this. There are two reasons for it: Quoting: First time poster 76943588 1) Mixed race couples are the fastest growing demographic group. Not just black and white, but also white/Asian, white/Hispanic. It's about $$$, and moving the merchandise. It's direct targeted appeal to them from advertiser. 2) It's also a defensive move on the part of the advertister against the twitter outrage mobs. If you did white/white or black/black (or all white) they'd come after you for tokenism, or racism. (Such is life today. Some preening idiot is always going to find something to get outraged about) So you eliminate one source of potential outrage by mixing things up. And, you save production/talent money: A black/white couple (one black actor, one white actor) saves you money in talent costs. You cover the bases with a mixed race couple, and keep your talent costs down, while avoiding the outrage crowd. No product manager wants the call from his/her boss about the Twitter mob. This is how you avoid it, and look virtuous doing it. But ultimately, it's all about $$$$$. Why is black/white cheaper than all white or all black? Are whites more expensive than blacks? . DON'T VAX, PROPHYLAX! ____________ There is no anger in Me: If one offers Me thorns and thistles, I will march to battle against him, And set all of them on fire. But if he holds fast to My refuge, He makes Me his friend; He makes Me his friend. (Isaiah 27:4-5) |
First time poster User ID: 76943588 United States 09/29/2019 03:19 PM Report Abusive Post Report Copyright Violation | I'm an ad guy. I make TV commercials in NYC. You're right, you're seeing a lot of this. There are two reasons for it: Quoting: First time poster 76943588 1) Mixed race couples are the fastest growing demographic group. Not just black and white, but also white/Asian, white/Hispanic. It's about $$$, and moving the merchandise. It's direct targeted appeal to them from advertiser. 2) It's also a defensive move on the part of the advertister against the twitter outrage mobs. If you did white/white or black/black (or all white) they'd come after you for tokenism, or racism. (Such is life today. Some preening idiot is always going to find something to get outraged about) So you eliminate one source of potential outrage by mixing things up. And, you save production/talent money: A black/white couple (one black actor, one white actor) saves you money in talent costs. You cover the bases with a mixed race couple, and keep your talent costs down, while avoiding the outrage crowd. No product manager wants the call from his/her boss about the Twitter mob. This is how you avoid it, and look virtuous doing it. But ultimately, it's all about $$$$$. how many Js where you work? are you one? white women and black males are never couples so your first premise is a lie Less than 25%. I'm not one. And what's driving it are brand managers at the product companies -- most of whom aren't J's either. They're looking at the #'s and insisting on the casting. |
Anonymous Coward User ID: 77527369 United States 09/29/2019 03:19 PM Report Abusive Post Report Copyright Violation | WTF is going on? Quoting: Anonymous Coward 74285733 There have been black dude/white chick commercials for several years now but in the past several months it seems that every fucking commercial has a black with a white spouse. I even saw one for senior citizens advertising hearing aids! I saw one where the black and white had an Asian kid. Wtf is up with that? Its getting ridiculous now. I have to admit that since I never watch the channels that have commercials (mostly CSPAN-2 if anything) I didn't even know this was happening. I recommend leaving those channels. ooh that's rich coming from you |
Anonymous Coward User ID: 77527369 United States 09/29/2019 03:21 PM Report Abusive Post Report Copyright Violation | I'm an ad guy. I make TV commercials in NYC. You're right, you're seeing a lot of this. There are two reasons for it: Quoting: First time poster 76943588 1) Mixed race couples are the fastest growing demographic group. Not just black and white, but also white/Asian, white/Hispanic. It's about $$$, and moving the merchandise. It's direct targeted appeal to them from advertiser. 2) It's also a defensive move on the part of the advertister against the twitter outrage mobs. If you did white/white or black/black (or all white) they'd come after you for tokenism, or racism. (Such is life today. Some preening idiot is always going to find something to get outraged about) So you eliminate one source of potential outrage by mixing things up. And, you save production/talent money: A black/white couple (one black actor, one white actor) saves you money in talent costs. You cover the bases with a mixed race couple, and keep your talent costs down, while avoiding the outrage crowd. No product manager wants the call from his/her boss about the Twitter mob. This is how you avoid it, and look virtuous doing it. But ultimately, it's all about $$$$$. how many Js where you work? are you one? white women and black males are never couples so your first premise is a lie Less than 25%. I'm not one. And what's driving it are brand managers at the product companies -- most of whom aren't J's either. They're looking at the #'s and insisting on the casting. they are 0.2% of the total population gee that's quite an statistical anomaly that repeats itself everywhere and i guarantee they have final approval of every client's product |
FeedYourHead User ID: 77416429 United States 09/29/2019 03:22 PM Report Abusive Post Report Copyright Violation | WTF is going on? Quoting: Anonymous Coward 74285733 There have been black dude/white chick commercials for several years now but in the past several months it seems that every fucking commercial has a black with a white spouse. I even saw one for senior citizens advertising hearing aids! I saw one where the black and white had an Asian kid. Wtf is up with that? Its getting ridiculous now. This is now finding it's way into TV shows as well. There are at least 3 new shows this fall featuring White MEN with black WOMEN. Ask Alice when she's 10ft tall This is a battle for the future of civilization. If free speech is lost even in America, tyranny is all that lies ahead. Elon Musk |
Anonymous Coward User ID: 77527369 United States 09/29/2019 03:22 PM Report Abusive Post Report Copyright Violation | I'm an ad guy. I make TV commercials in NYC. You're right, you're seeing a lot of this. There are two reasons for it: Quoting: First time poster 76943588 1) Mixed race couples are the fastest growing demographic group. Not just black and white, but also white/Asian, white/Hispanic. It's about $$$, and moving the merchandise. It's direct targeted appeal to them from advertiser. 2) It's also a defensive move on the part of the advertister against the twitter outrage mobs. If you did white/white or black/black (or all white) they'd come after you for tokenism, or racism. (Such is life today. Some preening idiot is always going to find something to get outraged about) So you eliminate one source of potential outrage by mixing things up. And, you save production/talent money: A black/white couple (one black actor, one white actor) saves you money in talent costs. You cover the bases with a mixed race couple, and keep your talent costs down, while avoiding the outrage crowd. No product manager wants the call from his/her boss about the Twitter mob. This is how you avoid it, and look virtuous doing it. But ultimately, it's all about $$$$$. how many Js where you work? are you one? white women and black males are never couples so your first premise is a lie Less than 25%. I'm not one. And what's driving it are brand managers at the product companies -- most of whom aren't J's either. They're looking at the #'s and insisting on the casting. the casting is done by casting agents which are 90% Js. |
Anonymous Coward User ID: 75169334 United States 09/29/2019 03:23 PM Report Abusive Post Report Copyright Violation | A smarmy black man shows up to tell the retarded whites that it's not the appliances that are bad, but they need good wi-fi. I think it's by AT&T. |
Anonymous Coward User ID: 77647101 Netherlands 09/29/2019 03:23 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 15969934 United States 09/29/2019 03:24 PM Report Abusive Post Report Copyright Violation | |
First time poster User ID: 76943588 United States 09/29/2019 03:26 PM Report Abusive Post Report Copyright Violation | I'm an ad guy. I make TV commercials in NYC. You're right, you're seeing a lot of this. There are two reasons for it: Quoting: First time poster 76943588 1) Mixed race couples are the fastest growing demographic group. Not just black and white, but also white/Asian, white/Hispanic. It's about $$$, and moving the merchandise. It's direct targeted appeal to them from advertiser. 2) It's also a defensive move on the part of the advertister against the twitter outrage mobs. If you did white/white or black/black (or all white) they'd come after you for tokenism, or racism. (Such is life today. Some preening idiot is always going to find something to get outraged about) So you eliminate one source of potential outrage by mixing things up. And, you save production/talent money: A black/white couple (one black actor, one white actor) saves you money in talent costs. You cover the bases with a mixed race couple, and keep your talent costs down, while avoiding the outrage crowd. No product manager wants the call from his/her boss about the Twitter mob. This is how you avoid it, and look virtuous doing it. But ultimately, it's all about $$$$$. Why is black/white cheaper than all white or all black? Are whites more expensive than blacks? No, and I should have explained better: When you make commercials, you have a "talent budget." You pay not just for the day they shoot, but you also pay residuals every time the commercial runs. Two couples (w/w, b/b) is four people, four sets of residuals. One couple (mixed) is two residuals, and covers all your "ethnic" bases, and shuts up the outrage mob. |
anonymous coward User ID: 76076258 United States 09/29/2019 03:26 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 77527369 United States 09/29/2019 03:26 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 69236336 United States 09/29/2019 03:26 PM Report Abusive Post Report Copyright Violation | HERE IS THE ANSWER. It's directly driven by WHO is making the creative decisions. Trust me on this. I am a creative director. The film/advertising/media industry fancies itself as SO hip--so far out ahead of the neanderthals in the marketplace, they decide the reality all of us must drink in. Here's HOW it works. A company contracts with an agency to create an advertising campaign. Household name Fortune 500 companies spend a lot on advertising. The agency's hipster Creative Director (many times with a ridiculously inflated rep in the ad industry) puts together a concept to sell product--MAKING SURE TO HORSESHOE in politically progressive casting into it ( racially mixed couples is a very common one lately). Then, with great *highly visible* ad pitch fanfare, during a choreographed, glossy luncheon in the corporate boardroom-- they present this SO CHIC contemporary creative treatment to the clients in full view of division directors, company execs, corporate officers etc---whoever might be in the orbit of this new campaign to drive revenue and brand. ONCE THE AGENCY HAS PRESENTED THE WHITE DAD, BLACK MOM---BLACK DUDE, WHITE GIRLFRIEND--RACIALLY MIXED KIDS ETC--as the cast to depict the product scenarios they are launching.... ....NO ONE in these companies would ever dream of raising a questioning peep about the racial mix. Because they KNOW, if they do---someone at the agency will alert the leftist media that such and such well known brand does not want to show racially mixed families or couples. There goes their brand reputation and stock price. They are being systematically blackmailed. Trust me on this. I've been in the middle of it. |
Anonymous Coward User ID: 78034591 South Africa 09/29/2019 03:26 PM Report Abusive Post Report Copyright Violation | I'm an ad guy. I make TV commercials in NYC. You're right, you're seeing a lot of this. There are two reasons for it: Quoting: First time poster 76943588 1) Mixed race couples are the fastest growing demographic group. Not just black and white, but also white/Asian, white/Hispanic. It's about $$$, and moving the merchandise. It's direct targeted appeal to them from advertiser. 2) It's also a defensive move on the part of the advertister against the twitter outrage mobs. If you did white/white or black/black (or all white) they'd come after you for tokenism, or racism. (Such is life today. Some preening idiot is always going to find something to get outraged about) So you eliminate one source of potential outrage by mixing things up. And, you save production/talent money: A black/white couple (one black actor, one white actor) saves you money in talent costs. You cover the bases with a mixed race couple, and keep your talent costs down, while avoiding the outrage crowd. No product manager wants the call from his/her boss about the Twitter mob. This is how you avoid it, and look virtuous doing it. But ultimately, it's all about $$$$$. Bullshit. Yet you are also correct, but the way you put it is deceitful. Mixed race couples are the fastest growing group, but this mix is between Asian and whites. Black and white mixed marriages are dropping, compared to the other races. |
Anonymous Coward User ID: 72635779 United States 09/29/2019 03:28 PM Report Abusive Post Report Copyright Violation | |
Anonymous Coward User ID: 78034591 South Africa 09/29/2019 03:29 PM Report Abusive Post Report Copyright Violation | HERE IS THE ANSWER. Quoting: Anonymous Coward 69236336 It's directly driven by WHO is making the creative decisions. Trust me on this. I am a creative director. The film/advertising/media industry fancies itself as SO hip--so far out ahead of the neanderthals in the marketplace, they decide the reality all of us must drink in. Here's HOW it works. A company contracts with an agency to create an advertising campaign. Household name Fortune 500 companies spend a lot on advertising. The agency's hipster Creative Director (many times with a ridiculously inflated rep in the ad industry) puts together a concept to sell product--MAKING SURE TO HORSESHOE in politically progressive casting into it ( racially mixed couples is a very common one lately). Then, with great *highly visible* ad pitch fanfare, during a choreographed, glossy luncheon in the corporate boardroom-- they present this SO CHIC contemporary creative treatment to the clients in full view of division directors, company execs, corporate officers etc---whoever might be in the orbit of this new campaign to drive revenue and brand. ONCE THE AGENCY HAS PRESENTED THE WHITE DAD, BLACK MOM---BLACK DUDE, WHITE GIRLFRIEND--RACIALLY MIXED KIDS ETC--as the cast to depict the product scenarios they are launching.... ....NO ONE in these companies would ever dream of raising a questioning peep about the racial mix. Because they KNOW, if they do---someone at the agency will alert the leftist media that such and such well known brand does not want to show racially mixed families or couples. There goes their brand reputation and stock price. They are being systematically blackmailed. Trust me on this. I've been in the middle of it. Because those agency companies are owned by globalists, or people have have sworn allegance to globalists. It is a massive conspiracy, funded by people with very deep pockets. |