Just take a look at some of Sears Holdings brands, as well as possible aquisitions:
Link: [
link to en.wikipedia.org]
Allstate Automobile parts and insurance[26]
Celestial Star Diamond Jewelry
Challenge Records
Cheryl Tiegs Clothing[27]
Coldspot Appliances, refrigerators[28]
Companion Tools
Conqueror Records
Covington - Clothing
Craftsman Tools[29]
Craftsman Professional Top of the line Sears tools
Dashmate Automobile Radios & Tape players
David Bradley Farm Machinery[30]
Dean Witter Reynolds - financial service, brokerage
Diehard Batteries[31]
Discover Credit card
Dunlap Economy line of tools
Easy Living Interior paint, primers, and painting accessories.
Economy iceboxes, fountain pens, sewing machine cabinets, gasoline engines, portable saw rigs, variety of farm equipment, cream separator[32]
Evolv A do it yourself line of tools marketed with eco friendly green packaging[33]
Gold Bond Mens & Boys footwear
Goolagong - clothing
Harmony House Interior Decorating Products[34]
Hearthside Rug looms & quilting frames
Hercules work clothing, appliances, insurance (Hercules Life Insurance Company, owned by Sears), sewage systems, letterman's jackets, fire extinguishers, heavy-duty coveralls, and home heating systems.[35]
Homart Heating and Cooling systems, plumbing supplies, electrical supplies, kitchen cabinets, building supplies
J. C. Higgins Sporting Goods, camping[36]
Kenmore Appliances[37]
Kromedge Sawblades, Dadoes, Moldering Heads, Router Bits
Penske Automotive testing tools
Permanex Blow-molded Polyethylene Tool Storage Cases, gas cans
Pilgrim Clothing[38]
Roebucks Clothing[39]
Sears Brand Various items from all departments
Sears Video Arcade - Sears's own version of Atari in the early 1980s; discontinued in favor of the actual Atari systems
Silvertone Stereos, Televisions, Musical Instruments[40]
Silvertone Records
Supertone Records
Ted Williams Brand Sporting Goods
Toughskins Clothing[41]
Tower Cameras, photo supplies, office equipment
Weatherbeater Exterior paint, primers, and accessories.
Possible Purchases:
It has been speculated that Sears management is interested in more purchases beyond the Kmart takeover of Sears and that investor Edward Lampert is interested in the company becoming an investment company more than a retailer. Some of many possible targets are other companies that the management believes have low stock prices relative to company value. Some mentioned are
Safeway,
The Home Depot, and
AnheuserBusch.[12] The Washington Post, in an article dated March 11, 2007, described the current Sears as a hedge fund with money being diverted from the maintenance and improvement of stores to non-retail financial investments.