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"Gangnam Style" Psy Becomes a Designer Brand Fashion Model?
New York mens contemporary brand 'JILLSTUART NEW YORK' has chosen Psy to be a model for their 2012 F/W collection.

LG Fashion commented, "Psy's professionalism and witty stage presence is what JILLSTUART is looking for for this collection. With Psy as the model, it will compliment this falls style with its modern look with a little bit of a pop."